JOHN
SWEENEY'S CLIENT CASE STUDIES We initially met the New York Knicks as part of the NBA's Game Presentation Workshop where John presented a half-day workshop sharing the 8 Secrets and facilitated a brainstorming session with game operations staff from the entire league. Impressed with the session and John's work with the Minnesota Timberwolves, the Knicks organization invited John to conduct an all-day ideation session with their own event presentation group. The fabulous team of the Knicks and Liberty were in need of an innovative boost as the year-round workload and pressure to constantly produce was having an effect on their ability to continually come up with new ways for the fans to experience the “world’s most famous arena." "It
was a thrill for me to get the opportunity to work with you today.
You have inspired
my team and I look forward to working with you
again down the road."
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